Talbots JJill
 
Wherever You Go, Whatever You Do…
J. Jill’s Wearever Advice for On-the-Go Style

QUINCY, MA. – March 3, 2008 — Whether by road, rail or air, dressing for life on the go can be intimidating. Is it possible to look stylish without yawn? Absolutely, says J. Jill, whose Wearever Collection strikes the balance through form and function. Engineered for travel, the tightly edited line is crafted from a blend rayon and Lycra® spandex that’s washable and wrinkle resistant. This ingenious knit fabric has a light, fluid hand and a matte finish that’s forgiving to a woman’s curves. The Wearever Collection evolves each season with an influx of new shapes, base colors and accent patterns. The pieces are designed to blend together but can be easily mixed with other wardrobe finds both relaxed and refined.

Using its Wearever Collection as a foundation, J. Jill offers seven tips for assembling the perfect capsule wardrobe for a three+ day excursion:

  • Start with three versatile coordinates, such as a jacket, pant or skirt and tee. Everything else you pack for your trip should tie back to these pieces.
  • Add a timeless knit dress as your chameleon from casual to chic.
  • Include two lightweight layering pieces that add color, pattern and/or texture. Since layering is stylish and practical, consider a combination that can be worn together – e.g., featherweight v-neck tee and stretchy cami.
  • Extend your options by adding another bottom that suits your travel itinerary – e.g., sleek bootleg jeans, pants or a fun skirt. If space allows, consider packing a crisp but feminine white shirt.
  • Punctuate your look with a distinctive belt, wrap or oblong scarf.
  • Limit your shoe choices to two pairs - refined flats and walkable heels. Here, opt for comfort but not at the sacrifice of style.
  • Carry or make room for a few smart travel companions, such as a lightweight trench or topper, roomy tote with organized pockets and sturdy handles, a sleek clutch or wristlet, a necklace that catches the eye and helps spark conversation, and a light cardigan that’s ready for the unexpected.

About J. Jill
J. Jill is a leading multi-channel retailer of women’s clothing and accessories with over 250 stores throughout the U.S. From relaxed to refined, J. Jill offers clothing for the 35+ woman in a spectrum of sizes. Its clothes are marked by fluid lines, easy-care fabrics, artful styling details and an ever-evolving palette culled from nature. J. Jill stores offer attentive service in a serene environment. For more information, visit www.jjill.com or www.thetalbotsinc.com. Based in Quincy, Mass., J. Jill became a wholly owned subsidiary of The Talbots, Inc. in 2006.

For images or additional information, contact
betsy.thomson@talbots.com, 781.741.4066.


Travel Savvy Checklist

From leading retailer J. Jill, here are some pointers on what to look for and steer clear of when packing for a trip.

OPT FOR... VOID...
√  Light, drapey fabrics that skim the body and can be layered Χ  Anything transparent, flimsy, stiff or limited to one season/climate
√  Matte finish foundation Χ  High sheen, lots of shimmer and visual distraction (ok in small doses for shoes and accessories)
√  Tightly coordinated color palette that mixes and matches with uncomplicated ease Χ  A palette that’s too singular (boring), doesn’t blend (too much work) or requires additional space for more shoes and accessories (excess baggage)
√  A few well-chosen styles you can dress up and down Χ  Lots of styles with single end uses
√  Looks that are always comfortable and polished Χ  Anything fussy, unforgiving or ill-fitting
√  Labels that read "machine washable" Χ  High maintenance care instructions
√  Pieces you can roll, pack and unpack with ready confidence… and wear well on the road Χ  Clothes that wrinkle or stretch out easily, and end up being more difficult to fold than a city map
√  Sum that’s always greater than its parts (endless options) Χ  Never ending equation (bits & pieces)




CONTACT
Betsy Thompson
781.741.4066
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